Simon has 25+ years’ experience in developing computer applications to streamline commercial, sales and administrative processes across all industries and functions. He writes:

Throughout my career, I’ve met countless executives involved in designing, generating or reading business reports. They have expressed near-universal frustration with getting useful information from their databases. Fortune 500 companies, SMEs, government entities and charities – the same issues. The bottleneck is report design. Good reports are the foundation of sound management decisions.

Wise Eyes is a general-purpose database reporting tool for any organisation. It enables easy and rapid design of any report from almost any data source. Wise Eyes does the basic things well, provides solutions to common real-world challenges, and gives everyone access to techniques that only the largest organisations could previously benefit from.